Indecision kills health businesses. ⚪
As a clinic owner, understanding what your patients need, what your market is telling you, and what you need for growth is crucial. You probably know all the strategies. Most business concepts relate to numbers and relationships.
There are many coaches to follow. Additionally, there’s a lot of free content out there. Facebook groups offer opportunities for collaboration and idea exchange. I’m in them myself. There’s an abundance of knowledge on ‘how to run a clinic business’.
If there’s so much information available, why isn’t every clinic business a successful, lean lifestyle business? Why isn’t everyone working 5-10 hours a week and enjoying a stable income? Moreover, why are success stories rare? And why is there a hush-hush culture around making lots of money as healthcare clinic owners?
I see a pattern. There’s a certain cohort of clinic owners that won’t make it. The main differentiators are:
It’s part mindset, part lack of experience, but it’s a perpetuating cycle. Knowledge is noise without execution, and there’s a lot of noise out there. Good things come to those who can make decisions and take imperfect actions.
Successful health business owners make decisions. They execute. They read data and pivot if needed. These owners are dynamic and fast. Do they make mistakes? Yes, but their swiftness means they are always moving and gathering experiences. They are always learning, building their intuition, and making better decisions as a result.
They learn twice as much as someone who sits there and Googles everything, asks around, and can’t decide what to work on. Successful clinic owners find people to model. These are people who have done it before, people who are still in the game. They understand the challenges and can see things clearer than those who are just starting.
Knowledge is not worth buying into, but experiences and insights are worthy of an investment. The harsh truth? Those who break out rarely stay behind to help those who are stuck. They transcend and look for other networks. Growing is uncomfortable; there’s uncertainty, and there’s fear. You need a support network that believes in you even when you don’t believe in yourself, to push through.
If you want to grow, make your decision and take a leap. It’s not risk-free, but with the right guidance, you risk less. There’s no better time to take action. Are you waiting for six months of free time before taking action? That luxury might never come.
Make a decision, find the right person to model, and surround yourself with people who have similar goals and drive.
Let’s build your dream clinic ✨
For advanced strategies, consider our Set to Scale accelerator.
Book an Impact Call with us today and start transforming your business. Visit our Resources page for more insights and tools, including the Patient Success Guide template.
May 28, 2024
* Own your brilliance * Step into Leadership * Creative Scaling * Person Excellence * OWN YOUR BRILLIANCE * STEP INTO LEADERSHIP * CREATIVE SCALING * EMBRACE WOMANHOOD *
* Own your brilliance * Step into Leadership * Creative Scaling * Embrace Womanhood *